Why You Need: An EPK
An EPK (Electronic Press Kit) is a quick and easy manner in which you can present yourself as an artist. Think of the EPK as your artist portfolio or resume. Who are you and what have you done? You’re ready to start booking gigs right? As an artist, you want to be able to present...
Why You Need: Registration with SoundScan, BDS, Mediabase & Gracenote
As an artist, when you finish your album, you feel like the world is at your fingertips, right? [That’s how many artists seem to us when we’ve witnessed the recording process.] Months, if not years, of work are put into building the album. Once the last mix and master has been finalized, it’s a sigh...
![Why You Need: Diversity in Fan Interaction Platforms [PureVolume, MySpace, Facebook, ReverbNation, Twitter, Bandcamp, SoundCloud, YouTube, etc]](http://mynewrelease.com/wp-content/uploads/2012/05/Social-Media-Logos-290x290.png "Why You Need: Diversity in Fan Interaction Platforms [PureVolume, MySpace, Facebook, ReverbNation, Twitter, Bandcamp, SoundCloud, YouTube, etc]")
Why You Need: Diversity in Fan Interaction Platforms [PureVolume, MySpace, Facebook, ReverbNation, Twitter, Bandcamp, SoundCloud, YouTube, etc]
We live in a world of niches – this is easily seen in a high school cafeteria as show in the clip below from Mean Girls [and don’t judge...this is just an illustration to get to a point]. These cultures of folks sitting in this school cafeteria are different. They shop at different places, listen...
Why You Need: A Direct-to-Fan Platform
To start off, let’s define the term Direct-to-Fan. A Direct-to-Fan [D2F] platform is a way for you, as an artist, to connect your fans by selling directly to them on your website, Facebook Page or MySpace page. Rather than going to iTunes, they can pay you $.99 to download your single. As an artist, it...
Why You Need: Distribution
All artists know they need distribution. They want and need their songs where consumers can get to them. This is important. However, there are so many options and it is difficult to choose what is necessary. Then, there’s the whole element of physical distribution [which only seems necessary for .5% of all artists]. But here,...
Why You Need: A Publishing Company
Ok, before we get into starting a publishing company, do you know what publishing is? I’ll admit, when I first got into the music business, I was confused about what this elusive word “publishing” meant. Then, when I found out the origin, I understood. Back in the day [as in mid 1500s] when composers would...
Why You Need: To Take Your Business Seriously
You may not know this…but My New Release started because our sister company, Magnolia Red [Artist Management, Publishing & Production], was getting requests and questions from outside artists regarding their business: regarding publishing, website needs, promotions and marketing, etc. that we decided we needed to fill the educational and practical void Many times, I think...
